Laconia Savings Bank

Knock Knock!

Objective:
Evolve the brand using more contemporary imagery 
and messaging that speak to a broad range of customers and products. Addresses the uneasy feeling consumers have in the current marketplace towards banking 
and financial services.

 

Strategy:
Develop a series of print ads that communicates a serious message towards banking by using a lighter approach to capture consumers’ attention. Print campaign ran throughout the state of New Hampshire for 4 weeks and was supported with a 30 second radio spot. The campaign continues in color through vertical pubs on both the consumer and business sides.

 

Knock Knock!
00:00 / 00:42
Connie - Business Banking Campaign
BeMobile Campaign

State Certified Woman Owned Business Enterprise (WBE)

©2020 Infinite Media, Inc.

All Rights Reserved Certified Business Since 1993

Be a SociaLight and  Follow Us:

  • White Facebook Icon
  • White Instagram Icon
  • White YouTube Icon
  • LinkedIn - White Circle